First Impression

SEMINAR

HEIDI GOVERMAN: The First Impression: Your Website

Tuesday, May 7th. 12:45pm – 2:30pm

Your website is the center of your brand, the public face of your business, so paying attention to your end user’s experience is imperative.  As we all know: you never get a second chance to make a first impression.

In this event our panel of creative buyers will walk through several photographer’s websites and email promos and give at-a-glance evaluations. The panel will discuss their first impressions including overall design, user interface, navigation and responsiveness. They will offer their feedback and suggestions to benefit photographers when structuring or enhancing sites to optimize use, practicality, impact and consistency.

The first 15 photographers to submit their site URL will have the opportunity for evaluation.  But ALL attendees will benefit from this inside look at what happens during that crucial and critical site visit. This information will be invaluable for all.

Panel TBA (will include 2 creative buyers with Moderator Heidi Goverman)

To be considered for site evaluation at this event please contact:  heidi.goverman@workbook.com

Price: $65

REGISTER NOW

BIOGRAPHY

Heidi Goverman spends her days supporting commercial artists. As the West Coast Rep for The Workbook Heidi produces exclusive events, helps with resources and marketing strategies to empower her clients to set themselves apart every day. Before joining Workbook, Heidi spent five years as the Executive Director for APA Los Angeles, a national non-profit photography organization, where she found her true passion in supporting artists and their businesses. She created and produced events with a wide range of topics including; marketing, business savvy, portfolio reviews and their very successful annual photography exhibition.

Heidi’s super power is talking. This means, to her at least, that she must be a good listener who likes to solve problems. 

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MONDAY, MAY 6th

TUESDAY, MAY 7th

WEDNESDAY, MAY 8th

THURSDAY, MAY 9th

FRIDAY, MAY 10th

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